About this programme
The eMpowering Youths Across ASEAN (eYAA) flagship programme harnesses the potential of young leaders to deliver meaningful and sustainable impact across communities where Maybank operates. Established through a strategic partnership between Maybank Foundation and the ASEAN Foundation, it was launched at the 51st ASEAN Day in 2018 and formalised with a three-year Memorandum of Agreement in 2019.
eYAA aims to cultivate socially responsible youth leaders by fostering cross-cultural collaboration, capacity building, and immersive community engagement. The programme’s core objective is to support inclusive and sustainable community development by connecting youth with civil society organisations and social enterprises to co-create grassroots solutions that address real community needs.
Through this platform, young changemakers are empowered to lead initiatives focused on environmental sustainability, social inclusion, and innovation, reflecting ASEAN’s regional priorities, including the ASEAN Socio-Cultural Community Blueprint 2025, and contributing to global development goals such as the UN Sustainable Development Goals. By strengthening leadership skills and fostering lifelong connections across cultures, eYAA prepares youth to be catalysts for positive, long-term change at both local and regional levels.
Maybank Group Chairman’s Statement from the 35th ASEAN Summit
“We acknowledged the ongoing efforts of the ASEAN Foundation to partner with the private sector to prepare for ASEAN youth to be future-ready by addressing their digital skills development through initiatives like the ASEAN Digital Innovation Programme and ASEAN Data Science Explorer and by promoting volunteerism through the eMpowering Youth across ASEAN programme to strengthen community bonds”
Beneficiaries Positively Impacted
Youths Volunteers Empowered
CSOs / SEs Engaged
Community Projects Implemented Across Six Countries
Change-maker’s Journey
100 TOP ASEAN YOUTHS
19–35 Years Old top 100 will be selected through vigorous selection process
10 LOCAL CSO
Local Civil Society Organizations will be selected as Project Partners
REGIONAL ORIENTATION AND CAPACITY BUILDING WORKSHOP
Will be held at ASEAN Studies Centre, Bangkok offering various aspect of preparation exercises for the participants ranging from Design Thinking Workshop, Sharing Sessions, Project Management Survival Class
PROJECT HANDOVER
To local communities and CSOs
PROJECT IMPLEMENTATION PHASE
In selected countries governed by four pillars are Arts and Culture, Community Empowerment, Environmental Diversity and Education
100 TOP ASEAN YOUTHS
19–35 Years Old top 100 will be selected through vigorous selection process
10 LOCAL CSO
Local Civil Society Organizations will be selected as Project Partners
PROJECT IMPLEMENTATION PHASE
In selected countries governed by four pillars are Arts and Culture, Community Empowerment, Environmental Diversity and Education
REGIONAL ORIENTATION AND CAPACITY BUILDING WORKSHOP
Will be held at ASEAN Studies Centre, Bangkok offering various aspect of preparation exercises for the participants ranging from Design Thinking Workshop, Sharing Sessions, Project Management Survival Class
PROJECT HANDOVER
To local communities and CSOs
PROJECT HANDOVER
To local communities and CSOs
In support of the UNSDGs:
Stay tune as we open application for 100 Youths Volunteers from across ASEAN for the next cohorts!
